Archive for January, 2011

Jan 15

Open Letter #8 from Kelly Perdew, CEO Fastpoint Games, from January 7, 2011

by Kelly Perdew Fantasy Sports, Leadership, Sports No Comments

Dear Friends and Colleagues:

Happy New Year! I hope your holidays were full of joy, merriment and great sports match-ups. Now that we have had a chance to re-energize our batteries, it’s time to kick-off the New Year with some exciting news.

The team at Fastpoint Games is pleased to announce the partnership with Sony Online Entertainment to extend its popular massively multiplayer online (MMO) title, EverQuest II (EQ II), in a brand-relevant way onto the Facebook platform. Together, the teams developed Fortune League, which aims to achieve three key goals.

1. Give existing players of EQ II a new way to engage with the MMO on Facebook, in short, “snackable” sessions throughout the day.
2. Introduce new players to the franchise.
3. Create an additional revenue streams.

Please find the game here on Facebook: Fortune League. Facebook was the platform of choice for SOE for several reasons including user demographics as well as reach. According to recent reports, Facebook was the No. 1 visited site in the U.S. for 2010, beating out Google, and boasts more than 500 million active users, who, according to Facebook, spend over 700 billion minutes per month interacting with the site.

To date, we have not found another MMO franchise that has successfully integrated a casual game on Facebook with the outside MMO environment to the extent that we have in Fortune League. The game allows users to engage with a series of exciting, weeklong quests on Facebook by pulling in live performance data, such as damages, deaths and healings, directly from EQ II. Fortune League rewards players’ abilities to assess quests, hero performance, situational opportunities and disasters and other players’ actions in a live trade market with valuable and unique prizes that can be used in the free-to-play and subscription versions of EQ II. The prizes for the first four-week adventure include AA Scrolls, XP Potions and Tattered Wings.

We hope you will join forces with us today in Fortune League! Build a party or join an existing league and be among the first to test out the alpha version at:

We welcome your thoughts and feedback and look forward to keeping you posted on new milestones. This is a huge win for the Fastpoint Games team and we are thrilled to be able to share it with all of you.

And if you haven’t had enough Fantasy Football, please check out our Salary Cap Playoff Game @ and get your team before tomorrow!

Stay tuned for more news about new partnerships and expanded solutions. And, as always, thank you for your support through a fantastic 2010 and we look forward to all the great things to come in 2011.



Jan 07


by Kelly Perdew Uncategorized No Comments

Players Earn EQII in-game rewards while playing Facebook’s newest competitive strategy game

LOS ANGELES, CALIF. – January 7, 2011 –Sony Online Entertainment LLC (SOE) and Fastpoint Games, a developer of live, data-driven games, today announced the alpha launch of Fortune League (, a fully integrated Facebook game. Fortune League allows EverQuest® II (EQII) fans and players to play a casual game through Facebook that players can enjoy and earn rewards for use inside of EQII. The introduction of Fortune League continues SOE’s tradition as an industry leader in online social gaming, bringing a new type of fully integrated MMO title to Facebook; this also marks its fifth release on the platform.

“Fortune League invites players to experience a casual strategy game on Facebook based on the world of EverQuest II while offering the opportunity to reap in-game rewards,” said Dave Georgeson, producer of EverQuest II. “It’s a great way for Facebook users to play a casual game with exciting quests, and even provides the ability to share achievements with their Facebook friends.”

Fortune League is a collaborative effort between SOE’s San Diego studio and Los Angeles-based Fastpoint Games. The social media strategy game brings players the lore and adventure of EQII in real time by integrating performance data such as damages, deaths and healings directly from the MMO environment and utilizes it to form Hero Stats. Fortune League also rewards players’ abilities to assess quests, hero performance, situational threats and other players’ actions in a live trade market and compensates leaders with points, cosmetic upgrades and prizes that can be used in the free-to-play and subscription versions of EQII.

“Sony Online Entertainment is ahead of the curve with the introduction of their premiere EverQuest II franchise to Facebook users,” said Kelly Perdew, CEO of Fastpoint Games. “We worked closely with the SOE team to complement their popular MMO title in a unique, brand-relevant way onto the Facebook platform. Fortune League aims to provide existing players with a fun, new way of engaging with the depth and adventure of EQII, in short, snackable sessions, while also introducing new players and creating a new revenue source for the franchise.”

Be among the first to play the alpha version of Fortune League today at:

About Sony Online Entertainment
Sony Online Entertainment LLC (SOE) is a recognized worldwide leader in massively multiplayer online games, with hundreds of thousands of subscribers around the globe. SOE creates, develops and provides compelling entertainment for the personal computer, online game console and wireless devices. Known for its blockbuster franchises and hit titles including EverQuest®, EverQuest® II, Champions of Norrath®, Untold Legends™, PlanetSide®, and Star Wars Galaxies, as well as the recent kids’ phenomenon Free Realms™, SOE continues to redefine the business of online gaming and the creation of active player communities while introducing new genres on all entertainment platforms. Headquartered in San Diego, CA, with additional development studios in Austin, TX, Seattle, WA, Denver, CO, and Tucson, AZ, SOE has an array of cutting-edge games in development across various platforms and genres for audiences of all ages.

SOE, the SOE logo, EverQuest and PlanetSide are registered trademarks and Untold Legends and Legends of Norrath are trademarks of Sony Online Entertainment LLC. All other trademarks and trade names are properties of their respective owners.

About Fastpoint Games
Fastpoint Games is a leading developer of live data-driven games for the fortune 500 brand set. The company’s award-winning, highly scalable platform and games-as-a-service model enable marquee brands such as Us Weekly, Sports Illustrated, Los Angeles Times, Go Daddy and MySpace to provide their fans compelling games across their channels quickly and with minimal resources. Data-driven games invest users in client content and services by making that content central to the entertainment experience and applying motivating game mechanics to engage, reward and monetize their users. Fastpoint Games is privately held and based in Los Angeles, Calif. Investors include Allen & Co., Mission Ventures, DFJ Dragon and Sports Capital Partners Worldwide.

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