Kelly Perdew

July 1, 2009

Dear Friends and Colleagues,

Approximately two months ago I sent along a first quarter “progress report” letter to keep everyone up to date with all the new developments at RotoHog, as we expanded our partnerships and secured the necessary additional funding we would need to take the business to a new level. At the end of the letter I mentioned that more good news was coming, and today I wanted to pass along the latest advances we have made in the business as we continue to make the company into the most innovative fantasy sports gaming developer for major brands and professional sports entities.

Our leadership position in this very competitive marketplace is expanding almost daily. Just in the last few weeks we have been able to announce:

• A landmark partnership with The Sporting News, where RotoHog will build, activate and market all online fantasy games for one of the most established online properties and storied names in sports and entertainment publishing. http://tinyurl.com/necqpo

• A partnership with Chris Russo and the folks at Fantasy Sports Ventures, the fastest-growing independent site on the web, to build games for FSV’s extensive list of sites and ever-evolving business partners, brands and sponsors. http://tinyurl.com/n2kkju

• A strategic partnership with online news and content provider Operation Sports to produce, manage and market their 2009 Stock Exchange Football Game. Operation Sports is a leading news and content provider focused on the sports video game industry with over 100,000 members. http://tinyurl.com/cszvzh

These new deals, in addition to our existing partnerships with the NBA, Turner Sports, FOX en Espanol, Pro Football Weekly, the AVP and others, give us the widest range of strategic partnerships to develop and build games in the industry today, and the best part is we are just beginning to establish our brand.

In the next few months we expect to continue to grow partnerships with additional media entities around the globe, as we shape RotoHog into the ultimate destination for brands who want to provide “best in class” and innovative gaming applications to their loyal subscribers ubiquitously on their sites, mobile, and social media channels.

Once again, we want to thank you for your support and interest, and as always, if there is anything we can help you with, please let us know.

And please come play our famous Stock Exchange Football Game here http://tinyurl.com/nhfw96.

Regards,

Kelly Perdew
President & CEO, RotoHog

The AVP and Rotohog would like to formally congratulate our first Weekly Winner in the AVP Fantasy Salary Cap Game! The winner in the Global League after Riverside is Dan Madden. Dan, who beach volleyball fans may know as “Danny Kinda,” is the Art Director of KindaGood.com, a website that focuses on beach volleyball players and their lifestyle.

“I’ve been training my whole life for this tournament. My coaches always told me that when it came to volleyball, fantasy came natural for me,” said Danny.

In addition to bragging rights, Dan has won an official game ball signed by the 2008 Beijing Olympians and two VIP passes to an AVP event of his choice in the 2009/2010 season. Dan has now also been entered into the running for the Grand Prize of a VIP Trip for two to the AVP Las Vegas Event. Grand Prize includes hotel, VIP tickets, Player Party Invite and a Trophy Presentation right on the sand. Congratulations Dan!

In order to keep Dan from winning two weeks in a row, you need to up your game for San Diego, taking place May 1-3 at the Rincon Harrah’s. An AVP Wilson bag with prizes and two VIP passes to an AVP event of their choice in the 2009/2010 season is at stake, so get to it!

AVP Fantasy players can set up leagues for free, invite their friends, and compete for valuable prizes at AVP.com. PLAY HERE!

One of America’s leading media distribution companies to create new online fantasy sports platform for one of the world’s most popular sports

LOS ANGELES, CA—(Marketwire – March 6, 2009) RotoHog, one of the fastest-growing and most innovative fantasy sports operators and developers for major brands and professional sports, today announced that they have formed a partnership with the AVP Pro Beach Volleyball Tour to create an exciting new fantasy game for the sport and its fans. The game will begin at the end of March and run through the end of the AVP season in September, and will allow fans to create their own lineups and follow the statistics of their favorite players through the AVP website, avp.com.

“The AVP is one of those unique sports properties that has everything a fan could want…great male and female athletes, individual and team play, a loyal following, recognition amongst the casual fan and loads of statistics, all of which makes it prime for the fantasy sports world,” said Kelly Perdew, CEO of RotoHog. “We are very excited to be able to build out this first-ever fantasy game for the fans and the athletes, and are looking forward to a long partnership as the game evolves.”

“The AVP is all about the experience, and having a fantasy game will now give our fans an opportunity to experience the thrill of our events in another way, and follow the tour and their favorite athletes even more closely each week,” said Leonard Armato, CEO and Commissioner of the AVP Crocs Tour. “We are very pleased to be able to work with Rotohog in bringing this new digital opportunity to our fans.”

The 2009 AVP Fantasy Challenge powered by RotoHog, will be launched in mid-March, and will give fans the opportunity to follow their favorite players on the AVP Crocs Tour all season. Fans will also be able to sign up at any time, and prizes will be rewarded for short-term contests as well as for the full season. The winners will be those who score the most fantasy points based on AVP player statistics such as aces, blocks, digs and hitting percentage. In addition to the game’s presence on the Tour’s official website avp.com, it will be promoted onsite, online and in AVP broadcasts.

RotoHog is the leading fantasy sports platform provider, with partners NBA.com, Turner Digital, Pro Football Weekly, AVP, Fox Espanol, GoDaddy, and LG Electronics.  RotoHog is privately held, and based in Los Angeles, CA. Investors include Allen & Co, DFJ DragonFund, Mission Ventures and Sports Capital Partners Worldwide.

For more information on RotoHog, or to sign up for league play, please visit www.rotohog.com/corporate